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Leading Swiss Wealth Management Company Launched With Significant DIFC Presence: PROBUS and PLEION

Updated: Dec 27, 2023

United Arab Emirates, Dubai: Wealth management companies PROBUS and PLEION applied at the end of August for permission to proceed with the merger, which will bring the value of the assets under management of the newly formed independent group, the value of the PROBUS group exceeds 4 billion US dollars . It has a significant operational presence in the Dubai International Financial Center where 25 people work under the leadership of Bernard Bonvin.


Bernard Bonvin, Senior Partner at PROBUS Group, one of the Group's major shareholders and managing partner of the Dubai office since 2012, said, “Our international clients, both private and corporate, have benefited for many years from our team's expertise and from global perspectives. Currently, through PLEION They will have an additional opportunity to receive advice from another distinguished team. Our combined efforts will ensure that our clients are able at all times to make the best financial decisions possible."


When PROBUS founder and major shareholder of PLEION first met in 2018, it was supposed to be a simple discussion about a tactical opportunity in Monaco, but Antoine Darioli (PLEION) and Georges de Preux (Probus) immediately discovered the values The commonality between their two companies and the extent of mutual understanding about their future potential.


Both companies have four decades of wealth management experience (PLEION Founded 1980, PROBUS Founded 1984) and have developed complementary skills in each. With six Swiss offices, PLEION is very close to its clients in Switzerland and has significant experience in certain asset classes, sophisticated IT infrastructure and in-house development of proprietary applications while PROBUS has proven experience in emerging markets, asset management, financial planning and private structuring (Operations). trust and estate planning).


In addition to their offices in Switzerland, PROBUS and PLEION have developed internationally with the establishment of a number of offices in Dubai, Luxembourg, Monaco, Moscow and Bangkok. Clients of the new group will benefit from the launch of a proven, efficient, global and wide range of investment solutions.


In support of this vision, the historic holding company of PROBUS Group will become the special umbrella for both groups and bring both entities together on a global level, including in PLEION Wealth Management S.A. Verse. in Switzerland and Probus Advisory S.A. and Probus Trustees S.A.


The new entity has 4 major shareholders: the Georges de Preux family and Bernard Bonvin of PROBUS, Antoine Darioli and Patrick Héritier from PLEION, and will be managed by a board comprising all of them and whose primary function will be to oversee the direction and development of the future group in Switzerland and abroad. Both Antoine Darioli and Bernard Bonvin are currently based in Dubai and work for PROBUS Middle East Limited, a subsidiary of the Dubai International Financial Center (DIFC) regulated by the Dubai Financial Services Authority, highlighting the Group's strong commitment to the DIFC, the UAE and the entire Gulf region.


This parity-based strength of integration will give the new group a competitive advantage in an increasingly regulated environment. The formalization of the deal remains subject to approval by local regulators.




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